China to America 2

About this Project

Client: Fallon Hong Kong / United Airlines

Art Director: Tele Lam

Use: Advertising

Magazine advertising throughout China. United Airlines promoted their ease of flying from China to the U.S. One of four illustrations. And, one of a 747 was used on a billboard in Beijing that wrapped around a building. The time difference was difficult to work around but, the main problem was that every small change needed to go through a few offices and took a couple of days to get feedback.

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